How to optimize Videos for SEO

Visuals are powerful than words; imagine the infinite potential of audio-visual content! And if you can imagine it, you can even gauge how effective such audio-visual content are in impacting your prospects online. No wonder, online Video content is gaining popularity and you often see Animated Videos, Impact Videos, Explainer Videos and all sorts of brand promotion videos on brands’ websites, social media and on respective YouTube channels. But then having Video content for optimization, will not serve your purpose. 

Let Naxtre, India’s leading SEO company with a professional team for all Search Engine Optimization services tell you how you can optimize Video content for SEO purpose –

1. The best way to optimize Video content is to put text, keywords, tags and descriptions in your titles and descriptions.
   
   
2. Use target keyword while writing the video description. This descriptive text will give you a lot of SEO benefit.
   
   
3. Do not forget to search relevant keywords that you can use in your title text and description. And most importantly, use your brand name and product genre name at least twice in the description.
   
   
4. Choose the PUBLIC settings instead of Private as you may restrict viewership of your video by choosing the latter.
   
   
5. Once you have uploaded your video on YouTube channel, take the same link or embed your video on Social media platforms as well. Sharing your brand’s video content on Facebook page or on LinkedIn would increase its viewership and fetch new audience on your website as well.
   
   
6. The more the share, the higher will be the SEO advantage. Encourage your team-mates to share the brand/product video on their Social Media Profiles.
7. While sharing on social media, it is important to write a nice keyword-oriented description.
   
   
8. Put your website link as well every time you share the video on Facebook or Instagram or Twitter.
   
   
9. Video SEO Optimization can also be done by uploading your video on bookmarking and listing sites. 
    
10. The best approach for Video SEO optimization is to hire an expert SEO Company that takes the responsibility of doing it in sync with company goals and budget.

Also read Digital Marketing: How important it is for your business?

To know more on how an expert SEO Company can add value to your audio-visual content promotion, visit our website www.naxtre.com send us a mail at contactus@naxtre.com